Salesforce promotion techniques are used to motivate salespeople to put in more efforts to increase sales, increase distribution, promote new or seasonal products and build up morale and enthusiasm of Salesforce. Sale force is linking pin between customers and the firm. Energetic efforts on the part of salesmen may make the firms competitive position sound. Salesforce … [Read more...] about 7 Powerful SalesForce Promotion Techniques (With Examples)
Marketing and Sales
30 Key Advantages and Disadvantages of Sales Promotion (Explained)
Sales promotion is an element in the competitive age to survive and grow. In this buyer's market era, no business organization can afford to ignore sales promotions. Advertising expenditure can be converted into revenues with the support of sales promotion efforts only. In the dynamic landscape of modern business, companies employ various marketing strategies to attract … [Read more...] about 30 Key Advantages and Disadvantages of Sales Promotion (Explained)
Sales Promotion: Meaning, Features, Importance, Objectives
Sales promotion consists of those activities that are designed to bring a company's goods or services to the favorable attention of consumers. Meaning It can be concluded that sales promotion includes all these activities (except advertising, publicity, and personal selling) which attract both the distributors and Consumers towards goods and services of the enterprise so … [Read more...] about Sales Promotion: Meaning, Features, Importance, Objectives
Top 5 Important Determinants of Promotion Mix (Explained)
Most promotional campaigns comprise a combination of two or more promotional methods, to accomplish promotion and marketing objectives. Personal selling is the only method which can go for effective sales without the other promotion support. But it is a very expensive one. Non-personal methods, advertising, for example, usually need the support of personal selling for … [Read more...] about Top 5 Important Determinants of Promotion Mix (Explained)
Top 7 Powerful Techniques of Inventory Control for Stock Management
Inventory control is a system which ensures the provision of the required quantity of inventories of the required quality at the required time with the minimum amount of capital investment. Thus, the main function of inventory control is to obtain the maximum inventory turnover with sufficient stock to meet all requirements. Techniques of Inventory Control for Stock … [Read more...] about Top 7 Powerful Techniques of Inventory Control for Stock Management